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About TPAA
The TPAA was started by a group of sales and marketing executives who have successfully launched similar business-to-business alliances in other service industries. Most importantly, TPAA executives have over 20 years experience in disease-specific patient compliance and education as well as employee/provider/plan satisfaction measurement and benchmarking. Our staff has successfully sold to employer groups, managed care organizations, physician practices, pharmaceuticals and TPAs. This deep experience and sales success led to the formation of the TPAA.
 
Peggy Wolford — CEO
Peggy brings a wealth of over 20 years in developing marketing and sales strategies working with senior management for the financial, healthcare, cable/telecommuncations, retail, and travel industries. Her national account portfolio included such companies as Delta Air Lines, Hilton Hotels, SunTrust Banks, LeMeridien Hotels, United Health Care, Hyatt Hotels, La Quinta Hotels, Bank of America, WRL Insurance, and IDEX Financial Services.
 
Memberships include: HSMAI (Hotel Sales and Marketing Association, ARDA (American Resort and Development Association), BMA (Bank Marketing Association), ABA (American Bankers Association) Officer and Board Member for Altrusa International’s Foundation (Central Fl), FTMA (Frequent Travel Marketing Association), SIIA, and SPBA.
 
Peggy’s success has been based on "developing and finding the right solution for her clients". To contact Peggy directly, click here.
Moira Shanahan — CMO
In 1998, Shanahan was recognized as one of the "divas" of Atlanta business by Business to Business magazine. Earlier, she was named one of Entrepreneur magazine's "75 Entrepreneurial Superstars," as well as a finalist for Small Business Person of the Year by the Atlanta Business Chronicle and the Metro Atlanta Chamber of Commerce. A proud recipient of the 1995 DeKalb Chamber of Commerce Stargazers Award for Excellence in Business, she has been nominated three times for Ernst & Young's Entrepreneur of the Year Award and was named a semifinalist for 1995. Shanahan is also a respected speaker on business trends and sales and marketing issues, and has addressed national audiences for Inc. magazine and Sales & Marketing Management magazine conferences.
 
Shanahan also is active in many community, education and trade organizations. She is an active member of the Advisory Council for the Mendoza College of Business Administration at the University of Notre Dame. She served as chairperson of Arts Alive and on the Cultural Affairs Board of the Atlanta Chamber of Commerce. In addition, she has served on the Business Council for the Arts and is a member of the Board of Directors for Theatre Gael.
Michael R. Wolford — Business Development
Michael brings to TPAA over 30 years of experience servicing the financial and health care industries in providing marketing, sales and data base management expertise. His clients have ranged from Fortune 100 firms such as Citicorp and Bank One to de nova institutions seeking a charter. In health care, he has participated in designing and submitting certificates of need for hospitals to developing direct marketing campaigns for insurance firms. Michael’s broad experience in working closely with both senior management and first-line field staff provide TPAA with a most valuable resource in communicating to and serving our members. He has both a Bachelor’s and Master’s Degree from Florida State University and has received post graduate work at Emory University in Public Administration. Prior to working in the private sector, Michael worked for the Florida Department of Insurance and The Florida Department of Health and Rehabilitative Services. Michael is a frequent guest speaker at major national professional organizations.
212 Church Street • Decatur, GA 30030 • Fax 404.377.2774 • 1.866.436.0188 • www.theTPAA.com • admin@theTPAA.com
©2009 Third-Party Administrator Alliance (TPAA) All rights reserved.